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Course Marketing Strategies
Course Marketing Strategies
Evergreen Programs & Automated Course Sales Strategies Transitioning to an evergreen model is an incredible way to scale your course sales while staying aligned with your core values. Amanda Kolbye, an international business coach and online educator, shares how she transformed her signature Laptop Lifestyle Bootcamp™ into an evergreen program without sacrificing its community-driven essence. […]
Evergreen Courses & Automated Sales Strategies Transitioning to an evergreen sales model can be a game-changer for course creators. It allows you to automate your sales process, reach a wider audience, and focus on scaling your business. In this guide, Daniela Justus, a Facebook and Instagram Ads + Funnel Strategist, walks us through how to […]
Course Creation, Energetics & Launch Success Launching a course or offer is about more than strategy—it’s about embodying your message and staying aligned with your clients’ needs. Rachael Fisher, an energetic leadership coach, shares how embodying your work and being willing to pivot during launches can create powerful results for your business. If you’re ready […]
Course Creation & Business Innovation Innovation is essential in today’s online business landscape. With so many offers out there, standing out requires more than just following the crowd—it takes intentionality, creativity, and a focus on your clients’ needs. Whether you’re developing a new course, certification, or product suite, innovation positions you as an expert, thought […]
Course Creation & Client Success As an online entrepreneur, you owe it to your clients to provide the absolute best when it comes to your courses. My mission is to improve the quality of learning in the online business industry, and I fiercely believe we need to deliver real value to our clients. No one […]
Course Creation & Email Marketing At one point, I realized I was wasting thousands of dollars on something I rarely took advantage of: my email list. One of my strategies for growth was leveraging paid advertising (Facebook and Instagram ads) for lead magnets, pre-launch events, and a low-ticket funnel. While these campaigns (mostly) converted, I […]
One thing I hear regularly from clients and peers in my network is this: “I want to create a course and make it evergreen.” For anyone who’s been wondering, “What exactly does ‘on evergreen’ mean?”—don’t worry, you’re not alone! Putting something “on evergreen” essentially means creating a marketing funnel that runs automatically. This allows people […]
