How long should an online course lesson be? One idea per lesson, often under 10 minutes. Here’s what the research on video length says and how I decide.
Have so much to teach? Here’s how to keep your course from getting overcomplicated: pick one result, build a framework, and cut what doesn’t get them there.
Are online courses dead because of AI? No. Generic info-dump courses are. Here’s what still sells in 2026: a real method, implementation, and your thinking.
Most courses see 5 to 15% completion. Katie averages 64%. Here’s why students quit online courses and the design fixes that get them to the finish line.
Why Frameworks Make Courses Easier to Sell Most course creators think of a signature framework as a teaching tool — the method at the center of the curriculum that organizes the content and guides students toward the promised transformation. That is true. But it is only half of what a strong framework does for a […]
A signature course framework is your named, step-by-step method. Here’s how to build one in six steps, before you record a single module of your course.
There is a gap that exists in almost every subject matter expert’s course creation journey — a gap that is invisible from the inside and enormously consequential from the outside. It is the gap between knowing how to do something and being able to teach someone else to do it reliably. This gap is not […]
There is a specific experience that course students have — one that creators almost never intend but that happens predictably when a course is built without a framework. The student enrolls with genuine motivation. They watch the lessons. They absorb the information. And then they reach the end of the course and discover that they […]
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