Deciding what content to offer for free and what to keep behind a paywall can feel tricky. Many entrepreneurs worry about giving away “too much” for free, but the truth is, free content is one of the most powerful tools in your marketing toolkit. Let’s dive into how you can effectively leverage free content as […]

Joining the Peloton community wasn’t just about enhancing my fitness journey—it gave me fresh insights into my own business model. From their seamless onboarding experience to their ingenious use of gamification, Peloton’s approach offers lessons that can transform how we run online businesses and design courses. If you’re looking for inspiration to create courses or […]

Working with a corporate giant like Lowe’s was one of the most exhilarating and transformative experiences of my career. Designing a training course for a company of that magnitude required vision, precision, and the ability to embrace cutting-edge technology. In this post, I’ll walk you through the process, from understanding the scope to leveraging virtual […]

Crafting exceptional courses is both an art and a science, and while I’ve had the chance to work with businesses of all shapes and sizes, there’s something uniquely fulfilling about collaborating with small online businesses. In this blog, I’ll share why small businesses come out on top when it comes to the instructional design process […]

Expanding your business can feel overwhelming, but sometimes the best strategy is to simply go for it. If you’ve been waiting for a sign, this is it. In this blog, we’ll dive into insights from Madison Tinder, a multi-passionate entrepreneur who proves that diversification and strategic planning can coexist to create a thriving, scalable business. […]

Teaching is an art, and whether you’re a seasoned course creator or just starting out, there’s always room to grow. The ability to teach effectively is more than just knowing your stuff—it’s about connecting with your audience and creating a transformative experience. In this blog, we’ll explore 8 practical tips to help you become a […]

Launching a new course can feel overwhelming, but what if you could turn it into a fun and engaging experience for your audience? Enter Jeff Baietto, COO and co-founder of InJoy Global. Jeff specializes in transforming content into gamified challenges that attract new leads, boost client engagement, and foster lasting habits. Let’s dive into how […]

Welcome back to another episode of The Dreamer’s Lounge Podcast! Today, I’m thrilled to have Becky Feigin join us. Becky is a multiple-six-figure business coach who helps women entrepreneurs build scalable and sustainable businesses. With over seven years of experience in digital marketing and strategy, Becky’s insights are invaluable for anyone looking to elevate their […]

As 2024 comes to a close, it’s time to prepare for what’s ahead in the course creation industry. The online course landscape continues to evolve, and staying ahead of the trends is crucial for keeping your programs relevant and competitive. Here are four major trends that every course creator needs to know as we step […]

In this blog post, we’ll cover a step-by-step guide to launching your online course successfully. From understanding your audience to celebrating your wins, these tips will ensure your course launch is both seamless and impactful. 1. Leverage Market Research for Better Messaging Market research is your secret weapon for crafting messaging that resonates with your […]